Embracing Culture in Our Global Economy
February 15, 2020
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The pace of business and personal interactions is accelerating. Read in SMPS’ Marketer how to keep pace and respect culture at the same time.
As the world becomes more and more interconnected through technology, there’s a sense that people are closer than ever. It’s important to remember that significant cultural differences still underpin individuals’ decision-making. This article reminds us that how the end product is reached still requires nuance, cultural sensitivity, and a lot of communication.
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Based in Colorado, Jennifer is the vice president of marketing and communications for our global team. Passionate about empowering others, she’s responsible for all the marketing and communication teams outside of North America.
Contact Jennifer